In recent years, the global marketplace has seen an exponential increase in the number of smartphones and mobile devices in use. These devices are quickly becoming critical for staying connected - not only within our personal lives, but for conducting business outside the traditional walls of the dealership. As these devices become more commonplace, “Bring Your Own Device” (BYOD) policies are being adopted across all types of industries.
With advances in technology, devices have become exponentially smaller and more powerful in their capabilities. As a result, portable devices are quickly becoming critical components for adding efficiency and convenience to many aspects of our lives. Whether it is to track our exercise habits, play music, or share information, these devices are designed to connect to a plethora of systems and even our vehicles. As these devices become more common place, we have become desensitized to their use, seldom asking ourselves whether we should be connecting them.
According to the Consumer Sentinel Network Complaint Data Book, there were nearly 94,000 auto-related complaints in 2015. With the high amounts of consumer complaints, the FTC and CFPB are on high alert. Is your dealership taking all the compliance actions it should to reduce its risk of a compliance infraction?
There may not be much your dealership can do to avoid disasters altogether, but there are steps that can be taken to minimize damage should an event occur. Take a moment to think about your workplace, do you know what disasters might befall you? If disaster struck do you know what to do? How to contact important resources? Or what systems are important to keep doing business?
Automobile dealerships are increasingly under attack by hackers that use social engineering to trick an employee into divulging confidential information or performing a particular computer action. Such information or computer action is used to gain access to the business’s computer system. Once the computer system is compromised, the hacker can use the computer system for his or her own benefit. It is important to educate your dealership’s employees about social engineering, so that your dealership doesn't become a victim.
Single-channel. Multi-channel. Cross-channel. Omni-channel. Are you running a cable TV station or a dealership? You almost need a station guide to keep them all straight, especially with new channels and buzzwords constantly cropping up.